How to Respond to Negative Social Media Comments and Reviews
- posted on February 16, 2018
Bad reviews and negative comments on social media can be extremely disheartening. With your entire life invested in your business, hearing about a poor experience can elicit a wide range of reactions.
Google Analytics: What is (not provided)?
- posted on March 17, 2017
In our previous post, we discussed the basic terminology used in Google Analytics. Now, we’re going to look at a Google eccentricity that many our clients have been puzzled by: the dreaded (not provided) field. In 2011, Google made the first in a series of changes to how it displays keywords.
You Don’t Need Five Stars to Attract New Customers
- posted on November 20, 2016
You do need to earn honest online reviews. Does your business need to have online reviews to successfully attract customers? In today’s world, most likely, yes. For retail or service oriented businesses, absolutely.
How to Provide Top Quality Photos for Use on Your Website
If you’re going to provide photos to use on your website, you need to start with high quality images. Whether it’s a fairly small shot of a product, or a large, wide photo for the banner, you want to have top quality in the image to make your website stand out and reflect well on your business.
Blue Fire Media's Office View, Winter 2015
- posted on February 13, 2015
In this post we take a break from talking business to share our view of Pure Michigan from our office. This view is outside our window at 724 W Centre Ave, Portage MI. The water is Portage Creek.
Don’t Invite Spam Filters to Block Your Email Campaign
- posted on December 15, 2014
You have compiled an email list of current and potential customers, colleagues or people who in some way have expressed an interest in your business or your organization, and you want to send them regular emails.